Showing posts with label research report. Show all posts
Showing posts with label research report. Show all posts

Friday, February 3, 2012

Girl’s universe has certainly turned upside down-marketer’s review


(credit source:www.freedigitalphotos.n
The basic description of the bare necessities of “food, cloth and home” has been terminated from the so called life league. The newly supplanted mantra is “food, iPod and cell phone”. Boys have been dominated by their counterpart girls in categories like entertainment, health and beauty, electronic gadget etc.(abstract is based on a research report)
 
When it comes to electronics purchases, it seems that technology moves right with the learning curve and has been proved again. Here the younger teens are a step ahead their older counterpart. 

They are so fascinated about the tech gadgets that at times they are the major influencer (high value electronic purchases). Now I’m going to tell you a balled over fact that might be hard to believe for boys, girls spend more money on entertainment than the guys (as per a reliable research report).